For years the Oberoi Shal Hasheesh has been one of Egypt's best kept secrets. The stunning all-suite resort (complete with in-room private pools) has been featured in countless global publications as one of the world's leading hotels but, as with many prestigious establishments, for the longest time they shied away from promoting themselves on social media or engaging in any traditional or non-traditional PR activities. When they got word from the global powers-that-be that it was time to go social, they came tapping (they're too classy to straight our knock) at our door.