#WhenGirlFriendThink She Can Do Cool Content
As one of the leading eyewear chains in Egypt, C&Co came to us about a year ago to drive home their affordable fun collections to their youthful target audience. Amongst the many cool campaigns we created for the brand (blending creative social content, cutting-edge production, and social PR) , this has to be one of our favorites. Combining their designer shades with a carefully curated selection of hot and hip jewllery pieces by local designers (we love us a bit of cross-brand promotion) we created this impactful shoot, simultaneously plugging into the globally trending #WhenGirlFriendThink hashtag.
#WhenGirlFriendThink she an Amazonian princess
![](http://mo4network.com//uploads/editor/a73d0e029aeb650c272a472856ff90b6.jpg)
#WhenGirlFriendThink she a fashionista
![](http://mo4network.com//uploads/editor/0614d2c914176d493003d25b36ca8925.jpg)
#WhenGirlFriendThink she princess Leia
![](http://mo4network.com//uploads/editor/0c89ee985e0e5208234e31cb9c1c409b.jpg)
#WhenGirlFriendThink she Boho
![](http://mo4network.com//uploads/editor/d855768792c3f866a3f82d8b7046bede.jpg)
#WhenGirlFriendThink she tribal
![](http://mo4network.com//uploads/editor/c50ca27bba8fa00f41f17419f61f9597.jpg)
#WhenGirlFriendThink she at Coachella
![](http://mo4network.com//uploads/editor/667d8db0762fdd496c8d1510dd6d321f.jpg)
#WhenGirlFriendThink she soooo fisticated
![](http://mo4network.com//uploads/editor/0a424fe9cd456866bf646818136e43fe.jpg)
#WhenGirlFriendThink she diamond’s best friend
![](http://mo4network.com//uploads/editor/0493b7632fa662327253db89de6cda99.jpg)
#WhenGirlFriendThink she Om Kalthoum
![](http://mo4network.com//uploads/editor/d598e01152bb92411a90a44d3b9fd59e.jpg)
#WhenGirlFriendThink she professional
![](http://mo4network.com//uploads/editor/f5596550f42533938b1adf64ea40e6c0.jpg)